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IF YOU WANT YOUR MARKETING CAMPAIGN TO SUCCEED, CHOOSE YOUR WORDS CAREFULLY [PUBLISHED IN FORBES]

Word choice is a crucial component of any marketing strategy. To be a more impactful marketer, consider the implication of every word in your copy. Words count! Read more

GROWING GRASSROOTS CAMPAIGNS ONLINE: SOWING THE SEEDS FOR CLEAN ENERGY

Grassroots advocacy, more now than ever, is playing a vital role in getting utility-scale clean energy projects off the ground. It’s not enough to walk into a community and... Read more

RENEWABLE ENERGY IN THE IPCC REPORT ON GLOBAL WARMING OF 1.5 DEGREES CELSIUS

Here are some key takeaways from the IPCC Report that describe renewable energy’s role in avoiding the climate apocalypse. Read more